Alex Eagle
Market study and Analysis
Market study and Analysis
This step aims to reach clear information about the total market size on the one hand, and the most attractive sector or sectors on the other hand. Of course, this information is very important. As it will determine for you the size of the market and the sectors to focus on, and it will also contribute to determining the size, type, and appropriate timing for investment. On the other hand, a distinction must be made between the macro market; Which represents the total expected return for your product, and the available market; Which expresses the sector in which the product can compete in it strongly and realistically. Factors influencing this must be taken into account, such as economic, social, demographic, legal, and others
Once things become clear to you about these two markets, we will be able to start collecting the necessary data on the size of expected revenues, which can be accessed through government bulletins and reports, and previous studies published in our various sources.
Once things become clear to you about these two markets, we will be able to start collecting the necessary data on the size of expected revenues, which can be accessed through government bulletins and reports, and previous studies published in our various sources.
Next, you slice the market; In terms of the needs and desires that can lead to their satiation, the size of the expected demand, the purchasing capabilities of potential consumers, the homes that can be imposed, and the consequent revenues and investments. You will be able to set a specific value for the problem
